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advantage. >> well, let's take a look at the presidential debate now in 1984. ronald reagan was asked if he was too old to be president. >> i want you to know that i will not make age an issue of this campaign. i'm not going to exploit for political purposes my opponent's youth and inexperience. [laughter] >> that is also one of my favorite lines. >> that is my favorite as well. >> it is pretty good. it tells us nothing about policy but it made us laugh. >> it tells us that he had a sense of humor. this was not a spontaneous response. it was carefully prepared and his camp knew that the montel camp would make an issue. it was a prepared sound bite but it was beautifully delivered and it worked tremendously well. >> a memorable vice presidential debate in 1988, republican dan quayle. he invoked the memory of john f. kennedy and this was senator bentsen's response. >> senators, i served with jack kennedy, i knew jack kennedy, jack kennedy was a friend of mine. senator, you are no jack kennedy. [applause] >> that still stings, doesn't it? is it possible to prepare for something like that? >> h
. that will take you right to a page for ronald reagan vs. jimmy carter. the commercials are 30 seconds or a minute that they summarize what was going on in the campaign to tell us what the main issues are. they were not intended to last as a historical record or if you look at years and years later. these are really important historical archives. >> these were made for the obama campaign. >> a democratic cookie cutter. >> what you see behind us is just a sampling of some of the material that we collected from the last two conventions. >> it is on a table in a room that is our reference collection. full complete collection of the record for american politics and it goes back to george washington. >> this whole row of materials is made up of campaign buttons. this is from the mckinley campaign from 1896 until 1900. >> every four years ago out on the campaign trail and rebuild it out with contemporary material. >> some of these were passed by a local delegation. you go to the local primaries and we go to the national convention. it is the buttons, the posters, the signs, the funny hats people wear. w
from ronald reagan that wounded jimmy cartener 1980. in the documentary "debating our destiny" jim went back to talk to candidates about their experience of the debates and had the chance to ask whether they prepared famous lines ahead of time. >> lehrer: i asked ronald reagan about, "there you go again," and a couple of others. "no, no, it just came to me." >> no it just seemed to be the thing to say and what he was saying up there. >> brown: did you believe him? >> lehrer: i don't know if i did or i didn't. i found it interesting that nobody wants to admit. >> brown: another major moment came in 2000 with vice president al gore rolling his eyes and loudly sighing during his debate with then-texas governor george w. bush. the whole world knew it,Ñi excet for the third man on the stage that night inÑi boston. >> you didn" know it was happening. >> lehrer: i didn't know it because under my personal rules, i ask candidatasm a question, ii look only at candidate a. i never look atÑi candidate b., because i don't want to be involved in eye contact to help in any way affect the response
, ronald reagan was not engaged in every detail, he could have the stam no-- stamina to do t but obama is engaged in everything. and i do think there is a sensef fat agency that one senses around the white house and one senses around him. nd so to get the passion that he had in 2008, i think is just hard given everything he's been through. >> you think that explains, mark, partly what happened? >> it may well, judy. 48 hours later, first of all, just a personal note, i have speculated on debate night that the president's passive performance and it was quite passive, listless, may have been attributed in part to john kerry, his sparring partner in the prep sessions who is a leading contender to be secretary of state maybe not going tough toe-to-toe to him. my subsequent reporting has, in fact, contradicted that. john kerry, i was told by two eye witnesses was actually tougher inside than mitt romney was with barack obama. >> woodruff: so that's not it. >> no, i don't think that-- i do think what we concluded before, at least i heard several wise people say, presidential debates don't ma
Search Results 0 to 3 of about 4

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